ARM YOUR SELF
AD CAMPAIGN FOR INDIA HICKS
Art Direction / Photography / Design
The India Hicks bracelets collection is full of varied yet complimentary styles. Leather, gold, silver and sparkles - each unique and different yet intentionally designed to work together based on your taste and style. The goal for this campaign was to inspire the customer to mix and match different pieces of jewelry from various seasons while highlighting the newest addition to the collection - the Moonlight bangles.
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